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Network and Event Marketing

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Senior Marketing Executive - Events

About The Role

We at PEI Group are looking for a Senior Marketing Executive to join our welcoming and diverse global marketing team. Based in the London office, this role will work across a portfolio of global events.

You will support the marketing team to execute results-driven marketing campaigns. You will be responsible for campaign execution including email sends, social media, website updates, digital marketing, campaign analysis, data selections, copywriting, social media. You will also have end-to-end campaign responsibility for some events in the portfolio.

You should be a confident individual able to work and communicate with a busy global marketing team as this will be a daily part of your role.

For more information about our events portfolio visit: https://www.peievents.com/en/

Responsibilities will include:

Support the marketing team in execution of marketing across the full marketing mix where required (email marketing, digital channels, social media)
Work closely with senior members of the marketing team to deliver the best result for the product
Create and send email campaigns
Monitor and update reporting on activity, response rates, targets and KPIs
Build and maintain event website pages
Create social media campaigns
Work with the design team to create and update content pieces
Negotiate and manage media partnerships
Liaise with suppliers including printers and designers
Work with data team to build email data sets
Build and execute on campaign plans

About You

Although we are keeping direct experience and knowledge requirements to a minimum, we do need you to demonstrate your capabilities in relation to the points listed under essential requirements in the person specification. You should be prepared to discuss illustrations on how your competencies have helped you to achieve positive results.

Requirements

We are looking for someone who is:

Essential:

Bachelor’s degree – B.S. or B.A.
2 years’ experience in an events marketing role
Ability to create and work to marketing plan
Knowledge of and experience using social media platforms
Attention to detail
Ability to work to deadlines and prioritise tasks
Ability to write compelling and benefit led copy
Strong written and verbal communication skills
Proofing and editing competency
Experience in campaign tracking and reporting
Data literate - segmentation, integrity

Desired:

Hands on experience with email deployment systems, web-based software, back-end website CMS and CRM.
Understanding of direct and digital marketing metrics
Knowledge of financial markets and in particular, the alternative asset industry

Personal Attributes:

Energy and confidence dealing with a variety of stakeholders
Efficient time management skills
Calmness under pressure
Creative thinker and problem solver
Strong planner and organize
Target driven
Keen to learn and develop a career in marketing
Being part of a focused and talented global marketing team
Growing and developing a collaborative and positive culture
Keen to develop relationships across the business and within the industry

About Us

Benefits:

Generous Leave: 25 days annual leave (+8 bank holidays), Holiday-Flex and a gifted December break

Volunteer Time: 4 days of volunteer leave per year to give back to your community
Comprehensive Benefits: Life Cover, Private Medical Insurance
Financial Perks: Employee Incentive Reward Scheme, 4.5% matches pension contribution and a Cycle to Work Scheme
Employee Support: Employee Assistance Programme to enhance employee’s wellbeing & Referral Scheme to help reward your network
Flexible Working: Enjoy a flexible working policy to balance your professional & personal life

Who we are:

PEI Group is a subscriber-focused business intelligence company. With our multi-talented global team of over 490 people, spread across EMEA, USA & Asia, our purpose is to inform and connect investment professionals across global, specialised markets. We identify specific high growth, high value investment sectors and themes where deep insight, strong market relationships and active capital flows are critical for success.

What we do:

PEI Group provides industry-leading journalism, data, and market insight to subscribing clients via a wide portfolio of specialist brands supported by our robust and scalable digital publishing, analytics, and database platform. We also track the firms and individuals who shape markets and bring client-communities together to enable knowledge sharing, profile building and relationship development through professional networks and events. Wherever our markets are active – in New York, Los Angeles, Tokyo, Sydney, Hong Kong, Singapore, London and elsewhere – PEI is hard at work examining crucial market forces and shifting investment themes, identifying active investors and their capital allocations, and scanning ahead for regulatory changes, new compliance requirements and other risk factors.

At PEI we value diverse talent and welcome applications from everyone – regardless of background. We are an equal opportunity employer and our inclusive culture at PEI is reflected in every stage of the recruitment journey. Please inform us at initial stages of the recruitment process if you require any reasonable adjustments and we can accommodate this.

PEI Group supports flexible working arrangements, and we welcome career returners.

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